The idea of doing this event came while we were in Silicon Valley with economic development agencies from the Swiss cantons, promoting Switzerland as an ideal place for a European headquarters.
We thought it would be great to bring some of the expanding startups we visited to Switzerland so they could meet up with Swiss companies and experts. We also got a chance to see among so many impressive admirable some inefficiencies and resource wastage of a kind you would rarely see in Switzerland. Could that also be a learning opportunity for SV startups coming here to Switzerland? Then why not bring both together and have them learn each others’ strong points?
Now 12 months later this original idea is becoming reality. We believe the combined strengths of both in business innovation and software innovation could make a perfect business environment.